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Girls teenagers prefer colour cosmetics


Girls at 14-15 years old are the most active consumers of cosmetics for teenagers. They prefer colour cosmetics to all other cosmetic products. While discussing their preferences, girls name Anytime, Bourjois, Lumene, Fleur, Max Factor, Maybelline, Pupa and Rimmel most often. Many girls note to use make-up products by direct sellers Avon, Oriflame and Faberlic. Remarkably, some teenagers use premium brands Clinique, Lancome, Estee Lauder and Dior.

Rather often colour cosmetics brands targeting adult people are loved by teenagers. At the same time women after 25 years old willingly buy make-up products, made for girls. Light textures and tints, bright packaging and affordable price attract adult consumers.