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Coty Beauty and HBA Health & Beauty America

Eric Thoreux, President of Coty Beauty Americas, will deliver the Keynote Address at HBA Health & Beauty America ( taking place September 12-14, 2006 at the Jacob K. Javits Convention Center in New York. His presentation, entitled "Brand Building Innovations," will be on Tuesday, September 12, at 9:00 a.m. in the Special Events Hall.

"The fast changing retail and media environment is forcing all industries to rethink their pace of innovation, as well as re-assess what innovation is in a world where consumers have more control than ever. In my HBA address, I will use examples from the fragrance, color and skincare categories to illustrate how brand building innovations need to go beyond the product itself to push the envelope of communication, distribution and get the attention of the consumer," said Mr. Thoreux.

His keynote will also provide attendees with insight into how companies now need to look at the consumer differently and what it means to product and brand development.
As president of Coty Beauty Americas, Mr. Thoreux is responsible for consolidating all of the Coty Beauty's North American, Canadian and Latin American business. Coty Beauty is the mass-market division of Coty Inc., a worldwide fragrance and cosmetics company with approximately $3 billion in annual net sales worldwide. Coty's mass-market brands include Adidas, Rimmel, Celine Dion, Mary-Kate and Ashley, The Healing Garden, Calgon, Stetson, Shania Twain, Jóvan.

Prior to his appointment as President of Coty Beauty Americas, Mr. Thoreux was the President of Coty Beauty North America. Since joining Coty in 1994, Mr. Thoreux has held a number of key management positions within the company's European operations. As General Manager, he led Coty's German operations from 1995 to 1997, overseeing Austria and Switzerland as well. He also held the position of Senior Vice President, Strategic Development on a worldwide basis.

Before joining Coty, Mr. Thoreux held marketing and sales positions in Paris and London at consumer goods giant Procter & Gamble. After studying mathematics and physics, Mr. Thoreux received a business degree in 1987 from the Ecole des Hautes Etudes Commercials de Paris, France.

According to Jack Gonzalez, Group Beauty Show Director, Mr. Thoreux is a highly respected chief executive and his address will set the stage for an exciting HBA Health & Beauty America. "Mr. Thoreux has a proven track record in turning beauty brands into star performers. With his extensive global experience in marketing, sales, and operations, he will provide keen insight into how companies can build exciting brands while faced with diversified communication and retail channels as well as changing consumer attitudes."

In addition to the keynote address, HBA will feature an extensive educational program addressing a wide range of marketing, product development, and business strategy topics. New programs include a full-day Regulatory Summit, Smart Packaging, and Marketing Certificate workshops as well as a prestigious panel on Anti-Aging led by Dr. Albert Kligman and key cosmetic scientists and researchers. The exhibit floor will also feature the latest products and services from more than 600 international companies including top private label manufacturers, formulators, contract fillers, ingredient suppliers as well as packaging, dispensing and labeling companies. For more information on the HBA events, go to or contact Jay Gorga at 212-600-3322 or e-mail protected from spam bots.

About HBA Health & Beauty America

HBA Health & Beauty America,, produced by CMP Media, is the leading global exposition and educational conference in North America for the personal care industry. Showcasing everything from formula to finish, HBA attracts more than 18,000 beauty and personal care professionals from all over the world. The exhibit floor, with more than 600 international companies, includes PCITX Personal Care Ingredients & Technology Expo and Inside Beauty, the only global professional trade show and educational conference serving the multi-channel beauty, health and wellness market.

HBA's acclaimed educational program is divided into several tracks focusing on Marketing, Brand Positioning, Packaging Development and Display and the PCITX Product Development Conference covering the latest information on new ingredients and emerging technologies. Additional HBA events and educational forums include the Mid-Year Conferences on High Performance Ingredients & Emerging Technology and Innovative Packaging. The annual HBA Industry Awards Dinner recognizing top industry professionals and industry breakthroughs takes place on the first day of the HBA exposition. For more information on all of the HBA beauty events and conferences, produced by CMP Media, go to or call 1-212-600-3351.